Privacy Policy

Cookies are small text files stored on your device. We also use similar technologies that help us remember your preferences and understand how people use the site. We categorize cookies into exactly three groups so you can make informed choices.

You can review and change your choices at any time by clicking the “Manage cookie preferences” link in the website footer. For additional details about how cookies function on this site, read our Cookie Policy.

The statements below describe how marketing and advertising cookies may operate if you opt in. Marketing tools remain disabled until you provide consent through the cookie banner or preferences panel.

Third-party ad serving: "Third-party vendors, including Google, use cookies to serve ads based on a user's previous visits to this website and other sites on the internet."

Advertising partners: "We may work with advertising partners such as Google and Meta to deliver advertisements tailored to your interests across various websites and platforms."

Remarketing: "We may use remarketing services to advertise to previous visitors of our website. After visiting our site, you may see our ads on other websites, apps, or platforms you visit."

YouTube and Display Network: "Advertisements may appear across Google services including YouTube, Gmail, and the Google Display Network."

Advertising measurement: "We use conversion tracking to understand which advertisements lead to actions on our website - such as form submissions, calls, or purchases. This allows us to measure campaign effectiveness and allocate budget appropriately. Conversion data may be shared with Google Ads and Meta."

Cookie preference management: Use the clearly visible “Manage cookie preferences” link in the website footer to trigger the cookie consent panel where you can accept or reject each category independently.

Our consent banner is designed to give you meaningful choices. It offers three options: "Accept All", "Reject Non-Essential", "Manage Preferences". Analytics and marketing cookies are not activated unless you opt in. Your selection is stored in localStorage for 12 months and can be changed at any time.

Users in the European Economic Area and the United Kingdom receive this consent notice in compliance with the General Data Protection Regulation (GDPR) and UK GDPR. Marketing and analytics cookies are activated solely after explicit, informed, freely given consent under GDPR Article 6(1)(a). Consent is recorded with a timestamp and may be audited upon request.

Withdrawal of consent: "You may withdraw consent at any time by clicking 'Manage cookie preferences' in the website footer, or by clearing cookies via your browser settings. Withdrawal does not affect processing that occurred while consent was valid."

In practice, if you reject non-essential cookies, the site will still load and function, but we will not run analytics or marketing tags that require consent. If you manage preferences, you can enable analytics without enabling marketing, or enable neither.

"We share certain data with advertising partners for campaign delivery and measurement. Recipients and the data categories shared include:

• Google LLC: cookie identifiers, conversion events, anonymized behavioral data, remarketing lists. Governed by Google's Privacy Policy: https://policies.google.com/privacy
• Meta Platforms, Inc.: pixel events, conversion data, custom audiences. Governed by Meta's Data Policy: https://www.facebook.com/privacy/policy

We do not sell personal data. All transfers to Google and Meta operate under Standard Contractual Clauses where applicable. Data is processed for ad targeting and campaign measurement only, not resold to unaffiliated third parties.

Google and Meta may use this data across their own platforms in accordance with their respective policies. We encourage users to review those policies directly.

If marketing cookies are disabled, we do not intentionally send marketing pixel events that rely on cookie-based identifiers. Essential operational data, such as basic server logs for security, may still be processed to keep the site reliable and safe.

"When you submit a contact form, request a quote, or register interest in our services, we collect the information you provide. This typically includes: full name, email address, phone number, and your message.

Legal basis: consent (GDPR Art. 6.1.a) and, where a service relationship exists, performance of a contract (GDPR Art. 6.1.b).

Retention: form submission data is retained for up to 2 years from the date of submission, unless a longer period is required by applicable law.

You may request deletion of your data at any time by contacting us at the email address in this policy.

A link to this Privacy Policy appears adjacent to every submission button on this site. Submitting a form constitutes acknowledgment of this policy."

We use contact messages to respond to your inquiry, keep a record of the conversation, and improve our content when questions reveal unclear sections. We do not request sensitive personal data in contact forms. If you choose to include it, please limit what you share.

"This website uses the following Google services:

• Google Analytics 4: collects anonymized usage data, device info, and behavioral signals. IP anonymization is enabled. Data retention is set to 14 months. Users may opt out via the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout
• Google Ads Conversion Tracking: records when a user completes a defined action (form submission, call, purchase) after clicking one of our ads. This data is used solely for measuring ad campaign performance.
• Google Remarketing: allows us to show ads to previous visitors across Google's network. Remarketing lists are not created from sensitive data categories (health, finance, religion, sexual orientation).
• Google Tag Manager: deploys tracking tags on our behalf. No personal data is collected by GTM itself; it acts as a container for the tags listed above.

Google's advertising products are governed by: https://policies.google.com/technologies/ads"

If you reject non-essential cookies, we aim not to load analytics or advertising tags that set identifiers. If you accept analytics but not marketing, we aim to measure site usage without enabling remarketing or conversion tracking that relies on marketing cookies.

"This website uses the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The pixel may record:

• Page views and time on site
• Specific conversion events (form submissions, purchases)
• Custom audience membership for retargeting purposes

We do not use the Meta Pixel to collect sensitive personal data, nor to target users based on health status, financial situation, religion, political views, sexual orientation, or any other special-category attribute prohibited under Meta's advertising policies.

Meta acts as an independent data controller for data collected via its Pixel and processed within its own platform. Refer to Meta's Data Policy: https://www.facebook.com/privacy/policy

To manage your ad preferences on Meta platforms, visit: https://www.facebook.com/adpreferences/"

"This website does not promote, sell, or facilitate access to prohibited product or service categories including but not limited to: weapons, controlled substances, counterfeit goods, gambling services (unlicensed), adult content, or services that make misleading health or financial claims. All advertising conducted through Google Ads and Meta Ads complies with the respective platform policies in full."

Our content is informational and focuses on everyday household sustainability practices, such as reducing waste, improving energy habits, and choosing reusable household products. We avoid exaggerated claims and do not use manipulative tactics.

"The content of this website accurately represents the products and services advertised. No bait-and-switch practices are employed. The experience delivered to users arriving from paid advertisements is identical to the experience for all other visitors. Cloaking, automatic redirects, and content variation by traffic source are not used on this website."

If we run paid ads, they will point to pages that match the topic promised in the ad, such as recycling tips, energy-saving habits, or reusable household products. We do not hide key information behind popups or interstitials.

"This website is not directed at individuals under the age of 16. We do not knowingly collect personal data from minors. If we discover that data has been collected from a person under 16 without verifiable parental consent, we will delete it promptly. Contact us at the address in this policy if you believe we have received data from a minor."

If you are a parent or guardian and believe your child has submitted personal information through our contact channels, please email [email protected] and we will review and address the request.

"Personal data collected through this website may be transferred to and processed in countries outside the European Economic Area, including the United States, where Google LLC and Meta Platforms, Inc. are based.

These transfers are conducted under Standard Contractual Clauses (SCCs) approved by the European Commission, which provide appropriate safeguards for personal data. A copy of the applicable SCCs can be requested by contacting us directly."

Even though Zentarixz is based in Canada, some service providers we use may process data in other countries. We choose providers with established compliance programs and configure tools to limit data collection where feasible.

"If you are located in the EEA or UK, you have the following rights:

• Access (Art. 15): request a copy of data we hold about you
• Rectification (Art. 16): correct inaccurate or incomplete data
• Erasure (Art. 17): request deletion ('right to be forgotten')
• Restriction (Art. 18): limit how we process your data
• Portability (Art. 20): receive your data in a structured, machine-readable format
• Objection (Art. 21): object to processing based on legitimate interest
• Withdraw consent (Art. 7.3): revoke consent at any time without penalty

To exercise any right, email us at the contact address provided in this policy. We will respond within 30 days. You also have the right to lodge a complaint with your local supervisory authority:
- EU users: https://edpb.europa.eu
- UK users: https://ico.org.uk"

For users outside the EEA/UK, you may still request access, correction, or deletion of your data. We will review and respond in line with applicable privacy laws and operational requirements.

We collect the minimum information needed to operate the website, understand performance (if you consent), and respond to inquiries. Depending on how you use the site, we may collect:

• Full name
• Email address
• Phone number
• IP address
• Browser type and version
• Device type and operating system
• Cookies and tracking identifiers
• Usage data (pages visited, time on site, click paths)
• Form submission content
• Conversion events (form submits, calls, purchases)

Some of this data is collected only if you submit a form, such as your name and message. Some is collected automatically, such as basic security logs. Analytics and marketing identifiers are collected only if you opt in through cookie preferences.

Where GDPR applies, we rely on the following legal bases:

• Contact form data: consent (Art. 6.1.a) and contract performance (Art. 6.1.b)
• Analytics data: consent (Art. 6.1.a)
• Marketing/remarketing data: consent (Art. 6.1.a)
• Security and fraud prevention: legitimate interest (Art. 6.1.f)

If you do not provide consent for analytics or marketing, you can still use the website. Consent can be withdrawn at any time via the cookie preferences panel.

We keep data only as long as needed for the purposes described in this policy, then delete or anonymize it where appropriate. Our standard retention schedule is:

• Contact form submissions: 2 years
• Analytics data (GA4): 14 months
• Marketing cookies (Google Ads): up to 540 days
• Email communications: duration of relationship + 1 year
• Server logs: 90 days
• Cookie consent records: 3 years (audit requirement)

If a longer retention period is required by applicable law or for establishing, exercising, or defending legal claims, we may retain specific data for that period. Where possible, we restrict access and limit use to the required purpose.

If we make material changes to this Privacy Policy, we will post an updated version on this page and adjust the “Last Updated” date. Changes notified via homepage banner minimum 14 days before taking effect.

We encourage you to review this policy periodically, especially if you have enabled analytics or marketing cookies. You can update your cookie preferences at any time using the footer link.

For related information, you may also read our Cookie Policy and Terms of Use.